Yo! Its a smack down! =)
First...if J Dizzle says it, it is the gospel. Take that to the bank!
Seriously though, I agree with you. $9.50-$12.00 is more than I would pay for almost any cigar. There are so many great cigars out there for less.
The quotes in the story come from a patchy DM conversation, so for what it is worth this is what I was trying to say:
-We didn't want this to be a 'unicorn' cigar - a cigar you hear people talk about, but never see or have a chance to try...so we gave them to my man Tim for PodmanCigars.com. He does a great job reaching out to the guys most likely to appreciate the chance to get their hands on them. We will continue to feature the Atlatls and the Slobberknocker (along with our new Intemperance LE, the A.W.S. IV a lonsdale) at events.
-We want to make sure everything we do is consistent with our brand which we believe is based on consistently making high quality cigars with great tobacco in our own factory which allows us to sell them for less than similar cigars.
I will say that I agree with JD. These are 'fairly priced'. The Slobberknocker consumes 2x the filler of the Mandible and 5x the wrapper (the binder is the Aquitaine Ligero Ecuador Habano wrapper leaf vs. Cameroon). Also they come in 10 count boxes, which is more than double the cost per cigar for packaging, freight etc. Most importanly, these cigars are made without molds to ensure a consistent draw. Our best roller can only make 1/3 as many in a day so we pay 3x the cost to produce them.
I wouldn't smoke the Slobberknocker on the regular because of the time commitment, but the Atlatls are the tits.