Press Release: La Palina Announces Price Decrease
February 12, 2013 (Washington, D.C.) — Through increased sales and a consolidation of facilities, La Palina is able to announce an average price DECREASE of 10% on some of its most popular lines.
According to La Palina founder and President Bill Paley, “I wanted to pass along the savings we have gained to our loyal customers. My family has always believed that La Palina is quality at affordable prices.”“With sales exceeding our forecasts last year, we were able to re-negotiate better terms with one of our factories. These new prices, coupled with our December move into a new distribution warehouse in Miami, have created a savings we are proud to pass along,” adds La Palina Vice President Courtney Smith.
Andrew Brennan, La Palina Director of Sales, carefully crafted the new pricing structure based on his experience in the industry and conversations with key retailers. “We feel these new prices will reinforce La Palina’s dedication to retailers and consumers alike.” The new prices will be effective immediately and will reflect an average MSRP decrease of 10% and effects the La Palina El Diario—a consistently top rated cigar—and the newly released La Palina Maduro.
Let's all tell it like it really is for once. The cigars are average compared to everything else out there. We can all go to our favorite b & m and pick out a comparable cigar at a much lower price point. To be at the price point they were was waaaaaaaaaaaaaaay overpriced and the entire community knows it. They finally wised up and are not meeting sales projections so are lowering their prices to simply sell the huge inventory they have. That is my own opinion take from it what you will.
@TobaccoMan1 Rated 93 by CA, 94 by Cigar Journal, 95 by Smoke Magazine, 93 by Cigar Insider, 92 by Cigar Snob, and Cigar Journal top cigars of 2011.
@maxx @TobaccoMan1 Riddle me this Batman, how many of the publications listed with the ratings you mentioned has La Palina advertised in? Money buys ratings kid, anyone who follows this industry knows it. I'm not impressed. And there are plenty of other manufacturers out there with equal or higher ratings that do not charge at that price point. For the win.
Props to La Palina. if nothing else, a great marketing move. I've only had the El Diario line because the price of the others is so high, but hopefully this will help give me a chance.
Supply and demand.
@maxx The cigar debuted at that price. I would hardly call this a case of supply and demand.
@AronL Debuted at a high price. Demand low at that price and did not sell well. Now they have a large supply of cigars. Lowering price to increase demand. Supply and demand.
@AronL No worries.
@maxx You're right. I misunderstood your comment. My apologies.
I would hardly call the La Palina Family Series a 'good bargain.' ~$25 for a Pasha does not a good bargain make...
Delicious stick, however.
Impressive to say the least, love those Babe's!
strategic on their part, as everyone else is raising prices.
They certainly weren't overpriced.
@TobaccoMan1 Thanks Mr. Paley.
@maxx @TobaccoMan1 You are welcome.
@TobaccoMan1 They absolutely are IMO. $8 for a KB1 4x40. Now, I love the sticks and would buy more but prices are way too high. This is a smart move for the company.
@WillyV @TobaccoMan1 It's a move that means they aren't moving any boxes. Now they will look desperate.